Scooter Braun: Net Worth, Current Partner, and Latest Dating Updates

Scott Samuel “Scooter” Braun is an American business executive, investor, and talent manager who has significantly shaped the modern music industry. Known for discovering global superstars and brokering monumental deals, Braun has built an extensive empire that spans music, technology, and entertainment. This article delves into his substantial net worth, current romantic relationships, and the latest updates on his dating life, alongside a look at his impactful career and personal journey.

Scooter Braun: Personal Details

Here’s a quick overview of key facts about Scooter Braun:

Scooter Braun’s Net Worth in 2025

As of 2025, Scooter Braun’s net worth is estimated to be approximately $500 million. This impressive figure positions him as one of the most influential and wealthy figures in the entertainment sector. His wealth is a culmination of a career marked by strategic artist management, savvy investments in music catalogs, and significant corporate acquisitions.

Braun’s financial empire received a substantial boost from the 2021 sale of his company, Ithaca Holdings, to the South Korean conglomerate HYBE (the force behind K-pop sensation BTS) for over $1 billion. This deal reportedly netted Braun over $100 million in cash and stock, solidifying his role as CEO of HYBE America and a board member and senior advisor to the parent company. His annual income is estimated to range between $15 million and $25 million, sourced from management commissions, dividends from stock holdings in HYBE, production fees, and real estate appreciation.

Scooter Braun’s Career Achievements

Scooter Braun’s journey in the music industry began with an innate ability to identify talent and a relentless entrepreneurial spirit. He rose to prominence by discovering a 12-year-old Justin Bieber on YouTube in 2006 and subsequently guiding him to global superstardom. This pivotal moment established his reputation as a visionary talent manager.

Over the years, Braun expanded his roster to include a diverse array of high-profile artists such as Ariana Grande, Demi Lovato, J Balvin, Ozuna, Dan + Shay, The Kid Laroi, Carly Rae Jepsen, Tori Kelly, and Usher. His management style, characterized by a collaborative approach and a focus on fostering creative ambitions, set new industry standards.

Beyond artist management, Braun founded SB Projects, a multifaceted entertainment company that includes record labels, film and television production, and brand strategy. He also co-founded Schoolboy Records, Raymond-Braun Media Group (RBMG) with Usher, and investment firms like TQ Ventures. In 2024, Braun announced his retirement from day-to-day artist management to focus on his role as CEO of HYBE America, marking a significant shift in his career trajectory.

The Taylor Swift Controversy

A notable point in Braun’s career was his highly publicized dispute with pop superstar Taylor Swift. In 2019, his company, Ithaca Holdings, acquired Big Machine Records, thereby gaining ownership of the master recordings of Swift’s first six albums. Swift publicly condemned the acquisition, describing it as “manipulative bullying” and expressed her desire to own her own work. The controversy led to Swift re-recording her early albums to regain artistic and financial control, highlighting complex issues surrounding artist rights and ownership in the music industry.

Scooter Braun’s Personal Life and Past Relationships

Born Scott Samuel Braun on June 18, 1981, in New York City, Braun was raised in Greenwich, Connecticut, by his Conservative Jewish parents, Ervin and Susan Braun, both dentists. His paternal grandparents were Hungarian Holocaust survivors, an experience that inspired him to produce a documentary in high school.

Braun’s most significant public relationship was with philanthropist and health activist Yael Cohen, the founder of the organization “Fuck Cancer”. The couple began dating in 2013 and married on July 6, 2014, in Whistler, British Columbia. They have three children together: sons Jagger Joseph (born 2015) and Levi Magnus (born 2016), and daughter Hart Violet (born 2018).

In July 2021, Braun filed for divorce from Cohen, which was finalized in September 2022. The divorce settlement included Braun paying Yael a $20 million equalization payment and $60,000 per month in child support. Yael retained their $30+ million compound in Brentwood, California. Braun has openly discussed the emotional toll of the divorce, revealing that he sought help for his mental health during that period.

Scooter Braun’s Current Partner and Latest Dating Updates

Following his divorce, Scooter Braun was briefly linked to model and actress Rachelle Goulding in the spring of 2024.

However, the latest dating updates indicate that Scooter Braun is currently in a relationship with Hollywood actress Sydney Sweeney. The couple reportedly began “casually hooking up” in June 2025 after meeting at Jeff Bezos and Lauren Sánchez’s wedding in Venice, Italy. Their relationship has since grown serious, with them being spotted displaying affection publicly, including sharing a kiss in New York City’s Central Park in November 2025.

Sweeney, 27, who had previously ended her engagement to Jonathan Davino earlier in 2025, appears to have found a new connection with Braun. Sources close to Braun have indicated that his friends are pleased to see him settled and happy in this new relationship, noting his admiration for Sweeney.

Conclusion

Scooter Braun’s journey in the entertainment world is characterized by his sharp business acumen, a keen eye for talent, and a career trajectory that has consistently placed him at the forefront of the music industry. From discovering Justin Bieber to leading HYBE America, his influence is undeniable. While his professional life has seen both immense success and public controversies, his personal life, including his divorce from Yael Cohen and his current relationship with Sydney Sweeney, continues to draw public interest. With an estimated net worth of $500 million in 2025 and a pivotal role in global entertainment, Scooter Braun remains a significant figure shaping pop culture.